http://10.9.150.37:8080/dspace//handle/atmiyauni/281 Mon, 27 Apr 2026 18:43:01 GMT 2026-04-27T18:43:01Z http://10.9.150.37:8080/dspace//handle/atmiyauni/2280 Title: FEARS OF STATISTICS AMONG TEFL POST GRADUATE STUDENTS Authors: ZALAVADIA, JAYESH N. Abstract: Although the field of statistics serves as a crucial and obligatory component of the curriculum across a myriad of academic disciplines, it has been observed that a significant proportion of students, particularly those enrolled in postgraduate programs focused on Teaching English as a Foreign Language (TEFL), frequently experience profound feelings of intimidation and find the subject matter exceedingly challenging to comprehend. Consequently, this pervasive difficulty often leads to a state of underachievement among these students, which can have adverse effects on their overall academic performance and self-confidence. In light of these circumstances, a particular type of anxiety, which is specifically identified as statistical anxiety, tends to manifest among learners and necessitates prompt and focused intervention to alleviate its detrimental effects. To date, an extensive and continually expanding body of scholarly research has concentrated on identifying and investigating various aspects and dimensions of statistics that elicit feelings of fear and tension among students. However, despite the wealth of literature available, the specific issue of statistical anxiety experienced by TEFL postgraduate students has not been adequately addressed or prioritized within academic discourse. In the context of the present study, efforts are made to systematically evaluate and articulate the specific areas of anxiety that individuals pursuing postgraduate studies in TEFL encounter during their engagement with a statistics course. To achieve this objective, the current research employed a descriptive research design, specifically utilizing survey research methodologies to gather data. Initially, a well-structured statistical anxiety questionnaire was disseminated to a sample of 72 TEFL postgraduate students, which was designed to capture three interrelated dimensions of statistical anxiety, namely Examination Anxiety, Asking for Help Anxiety, and Interpretation Anxiety. Following the questionnaire distribution, in-depth interview sessions were conducted with a subset of 10 participants to facilitate a more thorough exploration of their responses to the items presented in the questionnaire. The subsequent analysis of the collected data indicated that Examination Anxiety was the most frequently reported concern among the various anxiety subscales, while the least frequent concern was associated with Asking for Help Anxiety. These descriptive findings, in conjunction with the conceptual insights derived from the participants’ perspectives regarding their primary anxieties related to statistics, hold significant implications for educators who teach statistics, developers of academic courses, policymakers within the educational sector, and, of course, the TEFL postgraduate students themselves, as they seek to navigate the complexities of statistical concepts. Fri, 01 Jan 2021 00:00:00 GMT http://10.9.150.37:8080/dspace//handle/atmiyauni/2280 2021-01-01T00:00:00Z http://10.9.150.37:8080/dspace//handle/atmiyauni/2278 Title: UNDERSTANDING THE NEEDS TO BUY MOBILES PHONES – A COMPARATIVE STUDY OF RURAL AND URBAN CONSUMERS IN SAURASHTRA REGION Authors: Erda, Chirag V. Abstract: Today’s market throws continues challenges to marketers. In response successful marketers face these challenges with innovative solutions. India is one of the fastest growing telecommunications market. It is the second largest in number of telephone subscribers in the world (222 countries) indicated by the available international comparisons till 2010. India accounts for 12 per cent of the world’s total telephone subscribers (TRAI Report, 2012, p. 6). Need recognition is the first stage of buying decision process. It is very essential for the marketers to understand why consumers buy mobile phone, which different needs motivate them to purchase a mobile phone. Present study attempted to understand different needs of rural consumers for mobile phone and compare them with the needs of urban consumers. The survey was undertaken in Saurashtra region of Gujarat state in India. The population for the survey includes rural and urban mobile phone consumers of Saurashtra region. Sampling unit for the survey is rural and urban mobile phone consumers of Saurashtra region. It is descriptive research and mainly based on primary data. Survey approach was used to collect the primary data and the questionnaire was developed both in English and Gujarati language for collection of primary data from mobile phone users of Saurashtra region. It has used number of toolsfor statistical analysis like frequency distribution, descriptive statistics, two – sample hypothesis tests (t test). At the end of the survey after eliminating the incomplete questionnaires the effective sample size was 1481 respondents. It included 712 rural respondents and 769 urban respondents from Saurashtra region.Keywords: Rural marketing, mobile phones, consumer needs. Wed, 01 Jan 2020 00:00:00 GMT http://10.9.150.37:8080/dspace//handle/atmiyauni/2278 2020-01-01T00:00:00Z http://10.9.150.37:8080/dspace//handle/atmiyauni/2277 Title: Enhancing Security in E- Banking: The role Of Card less Biometric ATMS Authors: Rathod, Kairvi Jitendrabhai Sun, 01 Jan 2023 00:00:00 GMT http://10.9.150.37:8080/dspace//handle/atmiyauni/2277 2023-01-01T00:00:00Z http://10.9.150.37:8080/dspace//handle/atmiyauni/2209 Title: A STUDY OF INDIAN ORAL CARE INDUSTRY Authors: Joshi, Mr. Manthan; Dhadhal, Dr. Chitralekha Abstract: ndian oral care industry is a huge industry saturated with lots of local as well as international brands offering variety of products such as toothbrush,toothpaste,tooth whitener,mouth wash/dental rinse,dental floss,mouth freshener,denture fixative, denture care, and denture cleanser. This paper offers an analysis of oral care industry in India by studying various market indicators such as market value/size, market segmentation, company-wise market share, brand-wise market share,market distribution,and sales forecast. Sat, 01 Jan 2022 00:00:00 GMT http://10.9.150.37:8080/dspace//handle/atmiyauni/2209 2022-01-01T00:00:00Z